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OnTarget E-mail Platform

Unlocking the power of permission e-mail marketing.


Savvy businesses everywhere are using e-mail marketing campaigns to increase revenue, decrease marketing costs and improve overall customer satisfaction. With OnTarget Mail from CRM Group, you can, too.

Quick to implement
Because OnTarget Mail is offered in an Application Service Provider (ASP) model, all you need is your Internet browser to create, send and measure your campaigns. That is just one of the reasons why typical implementations are measured in hours instead of days or weeks.

Easy-to-use
Our simple user interface was built specifically to make it easy for marketers and publishers to produce and manage effective e-mail programs. Important processes such as automatic unsubscribe and double opt-in are completely supported and its menu-driven, step-by-step approach means you can devote more time to crafting your e-mail marketing strategies instead of trying to figure out how to deliver them.

Cost-effective
Postage costs continue to increase making it more expensive than ever to use traditional means to communicate with your customers. OnTarget Mail let's you send compelling, relevant, personalized messages for only a penny or two per e-mail. And because we host the application, there's no IT support needed or expensive hardware or software to buy.

Program tracking
OnTarget Mail comes with a complete suite of reports that help you understand exactly how effective your programs are. This instant feedback makes it easy for you to see what's working and what isn't. Use this information to test, refine and retest your efforts ensuring maximum return on your marketing dollars.

Real-time reporting
Available through your browser on a 24/7 basis, our reports tell you in real-time the number of e-mails sent, received, opened, and more. OnTarget Mail also reports on link activity including click-through rates, percentages, frequency, etc. Trackable links help you gain important business intelligence about your customers, making it easier for you to tailor future messages and drive increases in response.

Turnkey solution
Put CRM Group's 20+ years of direct marketing experience to work for you to develop, refine and improve your efforts. Our professional services include strategic direction, creative services, customer list segmentation, e-mail address acquisition, testing, HTML development and analysis. Do it yourself or let our experts provide additional support where needed.

E-mail us or call us today at 425.827.7526 to learn more about how your business could benefit from OnTarget Mail.